Scott Cook co-founded Intuit in 1983, and he currently serves as director and chairman of its executive committee.  Presented by Stanford University, Cook describes how the financial software company grew from a struggling startup to a runaway market leader.

Scott Cook: Accounting for Intuit’s Success [Entire Talk]

Intuit Co-Founder Scott Cook describes how the financial software company went from struggling startup to runaway market leader by staying focused on the customer and iterating and embracing surprises along the way. In a free-form talk guided by audience questions, Cook shares advice on leadership, perseverance and professional growth.